Superior Service

Experience Manitoba’s most qualified, convenient, and transparent vehicle service—complimentary wash included.

Your Automotive Partner

We believe the automotive experience should simple, convenient, and transparent at every step.

With a focus on an enhanced customer experience, we are here to help you make informed decisions along the way to get you on the road sooner.

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Your Automotive Partner

We believe the automotive experience should simple, convenient, and transparent at every step.

With a focus on an enhanced customer experience, we are here to help you make informed decisions along the way to get you on the road sooner.

Play Video

Guaranteed OEM Certified Service

Rest assured your vehicle is good hands. Our certified, OEM trained technicians specialize in your vehicle’s make and model to ensure it’s maintained at manufacturer’s standard or higher.

Online Booking

Conveniently book your appointment online, over the phone, or in-person—the choice is yours.

Direct Messaging

Text message with your Service Advisor to receive status updates, reports, and confirm the work.

Complimentary Inspection

Each visit includes a rigorous OEM multi-point inspection to ensure there are no surprises.

Video Review

Watch technician recorded videos to review their findings and proposed action plans.

Complimentary Wash

We want you feeling good about your vehicle again. Leave with a sparkling exterior every time.

Mobile Payment

Quick and easy online payment including Google and Apple Pay, or in-person upon pickup.

Trusted Service Since 1963

What do our customers have to say?

Over the decades Birchwood has become the most trusted automotive retailer and service centre in Manitoba. It’s our mission to exceed your expectations every time—that’s why our customers keep coming back. Browse through some of our testimonials to see what they say.

"I've owned my Jaguar XE for about a year now. The car itself is a blast. From the purchase to service, I have always had a great experience at Jaguar Winnipeg. I want to give a special thanks to Boston who has been an amazing service advisor. Super easy to get ahold of and always answers the questions I have effectively."

Casey M.

"I have been having my F-Pace serviced at Jaguar Land Rover In Winnipeg for a little over 2 years and they have outstanding customer service when it comes to taking care of clients. They communicate very well and also stand behind their workmanship if any issues do arise. I would highly recommend them to anyone that is looking for a higher level of customer service."

Elliott B.